What is the Dashboard?

FabFunnel Dashboard brings all your marketing performance data into a single, unified view so you can instantly spot what’s working—and what’s wasting budget. Instead of switching between ad platforms, you get a real-time, 360° snapshot of your campaigns, with performance changes visible as they happen.

Everything is consolidated so you don’t miss insights hidden across tabs.

What can you track on the Dashboard?

• Spend across all platforms
• CTR, CPC, CR, ROAS, and other critical metrics
• Conversions and revenue impact
• Top-performing campaigns and ad sets

How to set your Time Zone?

Steps

1. Go to Dashboard.
2. Click the Time Zone selector.
3. Choose your preferred Time Zone.
4. Confirm to apply across platforms and ad accounts.

✅ Your charts and metrics now align to your selected time zone.

How to monitor key metrics (Spend, CPR, CPC, CTR, CR)?

Steps

1. Open Dashboard → Performance.
2. Review overview cards for totals and averages (e.g., Total Spend, CPR, CPC, CTR, CR).
3. Use the graphs to see trends over time.
4. Apply filters (account, source, date range) to drill down.

✅ You’re now viewing clear, real-time graphs of your key performance indicators.

How to read the Marketing Summary?

Steps

1. Go to Dashboard → Marketing Summary.
2. Review Total Active Campaigns, Ad Sets, and Ads at a glance.
3. Click any metric to drill into details.

✅ You have a consolidated view of what’s currently active across your workspace.

How to review Launch Summary & Activity Logs?

Steps

1. Open Dashboard → Launch Summary to see Total Campaigns, Ad Sets, and Ads Launched.
2. Switch to Activity Logs to view time-stamped actions (what changed, who did it).
3. Use filters to locate actions by user, account, or date.

✅ You can quickly audit launches and changes with full transparency.