What is Video Sage?
Video Sage is an AI-powered tool that performs deep, automated analysis of your videos to surface insights, hooks, interpretations, and effectiveness signals—helping you refine your creatives.
What formats does Video Sage support?
- mp4
- mov
- wmv
Higher-resolution inputs produce richer analyses. Keep files under your workspace’s upload limit for best performance.
How to use Video Sage?
Steps
- Go to IQ → Video Sage on the dashboard.

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The window is split into two panes:
- Analyze New Creatives (above)

- Previously Analyzed Creatives (below)

- To analyze a new video from your computer, click Upload from Computer, find your file, and Select.


- If the video already exists in your library, click Upload from Library and select it.

- Click Analyze Video.

✅ Video Sage processes your file and generates a full analysis you can review and iterate on.
For side-by-side learning, run multiple variants (e.g., different hooks or intros) and compare their Hook and Framework sections to see what actually moves the needle.
What sections does a Video Sage analysis contain?
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Video Brief A concise summary of the video’s content.
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Video Captions A description/preview of the captions detected or generated for the video.

- Hooks
High-impact moments and takeaways, including:
- The main hook of the ad
- The psychological principle being leveraged
- The key advantages the ad offers

- Breakdown (Timeline Prompts) A timestamped timeline of the audio prompts and messages delivered through the ad.

- Marketing Framework Analysis A critical evaluation of the marketing principles and frameworks underpinning the ad’s strategy.

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